Feature Franchisee: Polymer Pat of High Touch High Tech Western Los Angeles County

 

 

Polymer Pat of Western Los Angeles County opened his High Touch High Tech franchise in 2007. Join us in discussing his experiences, successes, and reasons he loves his business!

Q: Why did you chose to open a High Touch High Tech franchise?

A: I used to be an elementary school teacher, and I always loved teaching, but I didn’t like the environment I was teaching in. Dealing with ornery parents, having to follow regulations and curriculum rules, I couldn’t teach the things I would like to teach. I found this franchise and had the opportunity to stop teaching as a schoolteacher, and still do the teaching I enjoyed. Quite a few things about High Touch High Tech appealed to me. First it was education based, second was I could build my business out of my home. At the time I was renting and didn’t have the funds to buy a giant commercial space. With those two important factors, I was able start my business and run it fairly easily.

Q: Why is STEM education important to you?

A: With STEM education you get this unique feedback from kids. When you’re teaching something that they enjoy and are having fun learning, there is an interaction that gives as much back to me as I impart with the students. You can feel that you’re making a difference in these little kids’ lives.

Q: What has been a success of yours as an entrepreneur? 

A: The biggest success is being my own boss. I like the freedom of it.  While High Touch High Tech is a franchise, I have the freedom to run my business the way I feel is most beneficial to my area. It’s not like a McDonald’s franchise where everything is a square peg into a square hole. I have the ability to be creative in how I implement the programs, and the way I run my business.

Q: What’s been the largest benefit of being a part of High Touch High Tech’s franchise system? 

A: I couldn’t have started this business on my own. I was able to go into a system that is already set and a business model that’s been proven successful. I was given the tools in order to get the business going. I still needed to figure out how to best serve my region, unique to the other franchises. While most of the other franchises do a majority of elementary school programs, that simply wasn’t working for me. High Touch High Tech allowed me the freedom to switch gears and find something else that allowed me to be successful.

Q: What does High Touch High Tech do well as a franchiser?

A:  High Touch High Tech provides an amazing product; the programs drive the business. I really enjoy the programs we offer and enjoy teaching them. Also, the support is really great too. The times I’ve needed to reach out for support, High Touch High Tech is on it, getting me the tools I need.

 

Social Media Marketing: Utilizing it as an Effective Tool

The average person uses social media websites for approximately 136 minutes a day, and as the number of social platforms increase so does the time being spent on them. Time spent on social media is greater than time devoted to grooming, eating and drinking, or even in-person social interactions. Using social media as a marketing tool is the most cost effective and resourceful way for a small business to grow their audience, which is why 97% of marketers are using it.

Why social media? Simply put, your customers are there and consuming colossal amounts of content daily.  It’s estimated that 70% of the U.S. population has at least one social media profile, and that there are more than 2.5 billion social media users worldwide. With the boundless number of consumers using social media platforms each day, small businesses are presented an unparalleled marketing avenue. It is necessary to be present and active on the channels that your target audience is using most often. Refusal to affiliate your business with social media pages neglects potential engagements that you could be having with your current and new customers.

Social media is a place where we connect to the world, expand our network, and keep in touch with our friends and family. The users of these platforms aren’t necessarily there with the purpose of being marketed to, but that doesn’t mean they aren’t following the brands they find valuable. Social media outlets allow you to unmask a more personal side of your business, demonstrating your voice on an intimate level, and supports authentic connections. Consumers are overwhelmingly more responsive on social media than they are to traditional, direct marketing messages. Brand recognition and visibility are increased as your content presents your business’ true voice and nature. While the consumer may have never heard of your company before, they are more likely to explore and become better acquainted with your business after noticing you across various social networks.

Another benefit of social media is that it allows you to more specifically target your audience, rather than broadly putting a message out for anyone to see. Targeting your audience will generate higher quality leads, and eventually boost your conversion rates. While not only being a more objective advertising avenue, it’s also more financially worthwhile than conventional advertising. Social media is estimated to be at least 3 times less expensive for paid advertisements than traditional media, but you also have the option of using it entirely free.

 

By being more active on social media, your search engine exposure increases. Search engine algorithms are alerted by links to social content, shares, likes and comments. The livelier these engagements the better your organic growth and visibility on search engine sites. Your competition can also be found on social media and search engines, so this engagement favors the diligent.

Consumers also use social networking to find recommendations. A survey found that 72% of consumers trust online reviews as much as personal recommendations! Use customer feedback, positive or negative, to thank them for their support, expose necessary areas of growth, and to boost your glowing reputation! Ask your current customers to leave reviews of their experiences, because 90% of future buyers rely on positive reviews to influence their purchasing decisions!

When executed correctly, social media is an unbeatable device. To feel like you aren’t getting the reciprocation deserved when investing your valuable time and effort is defeating to say the least. Before giving up on social media, ask yourself these questions: Are you posting the right content for your market? Are you posting enough? Are you simply posting at the wrong times? Research the various social media outlets to find the optimal times and days of the week that each platforms’ users are most active!  Know your audience, be persistent, and share content of value regularly! Best of luck in your social media endeavors!

 

 

 

 

Sources Cited:

Asano, E. “How Much Time Do People Spend on Social Media?” Social Media Today, January 2017.    Retrieved from https://www.socialmediatoday.com/marketing/how-much-time-do-people-spend-social-media-infographic

Smith, K. “15 Reasons Why Marketing Through Social Media is a Must For Every Small Business.” LYFE Marketing, January 2018. Retrieved from https://www.lyfemarketing.com/blog/marketing-through-social-media/

Bhat, U. “4 Reasons Why Your Social Media Posts are Not getting Engagement.” Cloohawk Blog, July 2018. Retrieved from https://www.cloohawk.com/blog/4-reasons-why-your-social-media-posts-are-not-getting-engagement

The Five Pillars of the Top Franchises to Open!

The five pillars of the top franchises to open!

 

 

Entrepreneur Magazine came up with a proprietary ranking formula to help determine which companies come out on top and why.

High Touch High Tech (ht ) is one of the best educational franchise opportunities available today. We are the top science education franchise serving over 16 million children annually with a simple home-based business model.

  1. Cost and fees
    • Franchise fee
    • Total investment
    • Royalty fees
  2. Size and growth
    • Open and operating units
    • Growth rate
    • Closures
  3. Support
    • Training times
    • Marketing support
    • Operation support
    • Franchise infrastructure
    • Financing availability
    • Litigation
  4. Brand strength
    • Social media
    • System size
    • Years in business
    • Years franchising
  5. Financial strength and stability
    • Franchisor’s audited financial statements

Why reinvent the wheel when High Touch High Tech has a proven track record and a recognized brand?
Take our successful concept and combine it with your talents to inspire the scientists of tomorrow.

Taking your first steps to Ownership!

Contact Us

PHONE: 828.684.3192
TOLL FREE (USA): 800.444.4968
FAX: 828.684.3194
EMAIL: info@ScienceMadeFunFranchise.net
Address: P.O. Box 8495, Asheville, NC 28814

Why Didn’t I Think of That? 10 Questions to Ask Before Buying a Franchise

Looking to start a new venture in the franchising world? Remember “Ask Why Before You Buy!

What we mean by this is, before buying a new franchise, there are several things you should ask the franchisor.  These questions can give you a lot of insight into what you can expect as part of this franchise. 

1. What initial services do you offer? This will let you know the level of involvement you can expect from the franchisor to help you get your new franchise off the ground.  

2. What assistance do you provide in obtaining finance?  Starting a franchise can be expensive, so knowing whether or not you can expect some help from the franchisor is important.  

3. What help will I receive in arranging local advertising and promotions? Are there standard promotions (radio spots, print ads, etc.) available for my use?  Advertising can be a big upfront expense, so it is important to know if you will need to budget for your own advertising campaign or the franchisor offers assistance in this area.   

4. Can you give me specific examples of problems that your franchisees have faced and how you have been able to help them? This question will help you find out how the franchisor supports franchisees. The franchisor should be able to provide examples about how a franchisee in need was helped.  

5. What can you tell me about some of your franchisees that have been very successful?  What about those who have not had great success?  Knowing what has worked in the past (and what hasn’t) will be very beneficial in developing your business plan.  

6. What kind insurance must I have? Do you have an arrangement with a broker or a company offering special rates?  Again, this is another expense that you may have to include in your budget.  

7. Do you provide ongoing training in the form of workshops, conferences, seminars, regional meetings, refresher or advanced courses?  Knowing that your franchisor will continually be offering support and guidance can put you at ease when you are starting a new franchise.  

8. What is the day-to-day business like for your franchise? This important, often overlooked, question will let you know what you can expect on a daily basis as a franchisee.  

9. What employee characteristics are typically found among employees at one of your franchises?  Employees are often the face of a business, so knowing what characteristics to expect could be important to your decision.  

10. What are relationships like between the franchisees Knowing if there is a familial feeling among the franchisees or heavy competition is an important dynamic to understand before becoming a part of a franchise. 

Starting your own business is exhilarating in itself, but it’s even better when you have an experienced support team by your side that has been there before, knows the many different aspects of the small business landscape, and can offer guidance every step of the way. 

That’s the High Touch High Tech (ht2) franchise advantage!

High Touch High Tech is a brand with global exposure and appeal; a dependable, rewarding and profitable home-based franchise opportunity. Our franchisees provide a variety of fun, entertaining and educational science experiences to children in schools, preschools, camps, libraries, community centers, and private homes; ultimately, wherever children are found in their communities. These highly sought-after innovative and engaging educational programs are easy to deliver.

We offer you a unique opportunity to build a successful business while contributing to your community. Get started today with your franchise by teaching science fun to children. Our services are in high demand. Teachers, parents, school administrators, businesses and government have vested interests in enriching children’s science experiences. High Touch High Tech franchisees realize the benefits of providing programs that make science fun, and accessible.

Why reinvent the wheel when High Touch High Tech has a proven track record and a recognized brand? Take our successful concept and combine it with your talents to inspire the scientists of tomorrow. Get started by going to http://sciencemadefunfranchise.net/.

More 2018 Business Predictions!

 Charley Moore has been around for a while now, and he recently shared some of his predictions for 2018 in an email interview with Small Business Trends. Here are some of the major areas where small businesses might want to take note.

Between the changes in taxes and Businesses getting even more online platform options and they are predicting more millennials starting businesses, 2018 is going to be a great year!

So just imagine with all of these great predictions for small businesses, makes you think about buying a Franchise even more!

https://smallbiztrends.com/2018/01/2018-small-business-predictions.html

4 Online Passive Income Ideas


What is passive income?
It is a way to earn money with out being involved after the initial steps have been set up. The idea is to make money with out putting in any effort, essentially make money while you sleep.
 
1. Start a blog
Find your niche and write about it. Seems pretty simple and once you get a large enough following it will provoke different markets and products to use your platform to sell a variety of things based on your topic. A good understanding of how to market through social media would be required for this to work.
2. Write and publish an e-book
Write a non-fiction e-book on a topic you are well versed on is a great way to make income because it has virtually no over head and you don’t need to mail anything out. Preferably only non-fiction because fiction is not as profitable because of the massive market already created with Amazon and kindle.
3. Create an online course
An online course can take a lot of work up front to create. Finding your niche is best way to utilize the technical skills from your topic and create a course based on that. Once created like the e-book everything is automated and ready to go for your passive income.
4. Make a smart phone app
It is not the easiest thing to make with out the correct knowledge but it is possible to research and learn how to make an app. With the right idea an app can take off once made and be a great success like Instagram or Uber.

 

 

 

 

 

Sources:

https://www.entrepreneur.com/article/284459

Here We Grow Again…HTHT Welcomes Vietnam into it’s International Franchisee Family!

 

High Touch High Tech is happy to announce a new addition to our ever-growing, global science family. The new HTHT franchise location will soon be opening its doors in Hanoi & operating in schools all across Vietnam. Franchise training took place at the HTHT Global Headquarters in Asheville, NC at the end of February. As you can see in the pictures below, Terri-dactyl Terri & Dinosaur Dan had a blast teaching the new franchise owners that FUN science is a universal language! 

New franchise owner, Ha, erupts a record-height volcano during franchise training!

Four million kids annually participate in High Touch High Tech programs. Every day, every hour, somewhere in the world, there is a High Touch High Tech program currently happening.  As the leader in innovative, hands-on science & nature experiences, we have created a community of young learners keen on rolling up their sleeves, fueling their imagination, sparking their curiosity, and doing REAL science. 

 

New franchise owner, Hong, conquered the bag-stab with no problem!
Kuoa loved getting hands-on with the science of our blow-mud experiment.
Kuoa loved getting hands-on with the science of our blow-mud experiment.

We are thrilled to be expanding into Vietnam & are looking forward to bringing our signature hands-on science experiences to children in this new part of the world.  From the corners of Western North Carolina to the coasts of South Korea, the new HTHT of Vietnam joins our outstanding family of existing franchises serving 29 locations across the globe!

Welcome to the High Touch High Tech Family!

 To learn more about fun business opportunities with High Touch High Tech,

Visit us online at ScienceMadeFunFranchise.net.


4 Factors to Consider When Selecting a Franchise

Understanding the facts and guiding criteria to identify the right business type and brand!

 

There are many good reasons to pursue your dream of owning a successful franchise. For starters when you buy a franchise, the idea and the process of running this business have already been proven. However, owning a franchise doesn’t guarantee success, but it does minimize the risk. 

After understanding the facts, and looking at the guidelines, responsibilities and obligations of franchising, aspiring franchises need to do a self assessment to determine whether this form of entrepreneurship is for them or not, suggests Kevin B. Hicks, a partner with Blackman & Associates, a franchise consulting firm with offices in New York and Atlanta, which provides advisory and acquisition services for individuals and companies. Blackman & Associates identify viable and lucrative franchise opportunities for both startups and existing businesses.

Whether it is a food concept or business service concept, there is a litmus test and guiding criteria you can use to select a business type and brand. Hicks, who has also been a multiple unit owner of several food franchise concepts, shares four minimum factors one should consider in choosing a franchisor’s brand that is right for you.

 

1. Skill: There are some franchises in specific professions or where certain skill sets increase the prospect for success, says Hicks. For example, a mechanic and Midas Muffler; an educator and High Touch High Tech;  a real estate agent and a ReMax or Century 21 office. If you are outgoing, affable, and service oriented, you may do well with a food concept, Hicks says. “If you are good with math, you may do well in a Jackson Hewitt or Liberty Tax Service franchise.”

2. Interests: There are franchises that present opportunities for individuals to pursue their personal passion or interests. Cooking and food service (Subway, T.G.I Friday’s), cleaning (Coverall, Molly Maid), fitness (Anytime Fitness, Curves), hair styling (Supercuts), floral arranging (1-800-Flowers), massage therapy (Massage Envy), traveling (Travel Advisors), pets (Petland), real estate (Hilton hotels), staffing services (Express Personnel), health or nutrition (GNC) or child related (High Touch High Tech Science Made Fun)

3. Need: One of the most desirable features of franchising is that these businesses provide a high quality standard of goods and services. Hicks notes that in many lower income communities there is a lack of quality goods and services. For example, he cites an area in Southeast Washington, DC. “Through the advocacy of my firm and that of a corporate support manager at IHOP, Nicole Durham-Mallory, IHOP approved a Black franchisee (a professional athlete and police officer) who opened a new restaurant in the district of the current Councilman and former DC Mayor Marion Berry, an area where there had not been a new sit down restaurant for twenty years. Because of the support of CouncilmanBerry and the success of that restaurant, two other family style franchise brand restaurants are slated to open in the area in the next twelve months.

Hicks points out that service/gas stations, convenience stores, car repair shops, computer repair shops, and enrichment centers are examples of much needed franchise services in lower income communities. As well as After School & educational service providers such as those tied to the ever-growing STEM movement like High Touch High Tech-Science Made Fun. Moreover, many of these areas are now becoming gentrified, with new residents in need of service brands that they are accustomed to such as dry cleaners (Tide, 1-800-DryClean), shoe shine shops (Heel Quik), mail box and packaging services (UPS Stores), housekeeping services (Molly Maids, Home Helpers), and exterminator services (Terminix).

“So, part of your franchise selection should include researching what goods and services are needed in area neighborhoods,” adds Hicks. If there are many kids in the neighborhood, you may consider a child related franchise such as High Touch High Tech – Science Made Fun

4. Earning Potential: Another key consideration when selecting a franchise, much like any other investment, is how much you would like to make monetarily. Different franchises have different earning potential. “If you are just looking to supplement your household income, then maybe you pursue a cleaning, tax, or daycare concept, a home based or part time franchise businesses,” Hicks explains. “If you are looking to replace a salary, then you may want to look at other concepts that provide greater income.”

How do you determine what a franchise makes? Several methods to do so are earnings claim statements that can be found in franchisor’s disclosure documents, interviews/conversations with current franchisees, and discussion boards.   

To explore franchise opportunities across segments (food, service, education, etc.) as well as get background information, visit the International Franchise Association‘s website. The IFA’s Franchise Opportunities Directory  is a database of more than 1,100 franchise systems searchable by industry, keyword, start up cash, total investment, and other criteria.


To learn more about fun business opportunities with High Touch High Tech, visit us online at ScienceMadeFunFranchise.net.

High Touch High Tech is the leader in innovative hands-on science and nature experiences for children, serving over 4 million children annually with 27 franchise locations across the United States, Canada, Turkey, Singapore and South Korea.

How to Choose the Right Franchise Location

Franchising can certainly be less risky than starting your own business from scratch. The franchisor has already done a lot of the work for you: they’ve created a strong business plan and they’ve built strong brand name recognition.

Before you can capitalize on their good work, though, you first have to figure out precisely where you’re going to locate your franchise business. A good franchisor will work closely with you and there’s plenty to think about on your own when you’re scouting a location.

The old adage still rings true when it comes to franchising: location, location, location. Here’s our guide to picking the perfect site that will allow you to become a successful franchisee.

Selecting a Franchise Location: Know the Principle Inside and Out

The first step is to understand the concept of your franchise business. To find out what makes your franchise business of choice tick, you’ll need to work closely with the franchisor to learn the answers to the following questions:

  • What drives customers to the business?
  • Who are its target customers?
  • Where do those target customers live?
  • Are your customers coming to you, or are you going to them? (In this case, location is less important and you might even be able to start a home-based franchise.)
  • How and when do those customers interact with the business model?
  • Does it rely on impulse sales?

Good franchisors (the type you want to be in business with in the first place) have already done a lot of the market research for you. It’s in their best interest to keep track of demographics, and they’ll share the information with you. They also have an important something you might not have as a first-time franchisee: experience.

Investigate what sort of territorial protection you have. You’ll want to make sure that the territory you have carefully selected is exclusive to your franchise unit and will not expire unless you don’t renew your franchise agreement. Make sure that both of these elements are in place or another franchise unit could encroach on the territory you have cultivated.

Selecting a Franchise Location: Recognize that Criteria are Different for Non-Retail Sites

Retail franchise businesses only account for part of the wide variety of franchise business options to choose from. It makes sense to pursue a home-based franchise when you are going to your customers, rather than your customers coming to you.


To learn more about fun business opportunities with High Touch High Tech, visit us online at ScienceMadeFunFranchise.net.

High Touch High Tech is the leader in innovative hands-on science and nature experiences for children, serving over 4 million children annually with 27 franchise locations across the United States, Canada, Turkey, Singapore and South Korea.

5 Ways You Can Make Your Own Luck!

The most successful people in the world say luck is a huge part of the achievement. Here’s how you can increase your odds.

Super-successful people believe in luck. They believe in it more consistently than they believe in education, creativity, investing, and a lot of other things commonly associated with building wealth.

A recent survey found that about 80% of self-made millionaires say luck is important in achieving success, compared with just 25% who said the same about getting a good formal education. However, the survey revealed that with ordinary middle-class people, the ratio was reversed. About 63% of average Americans put their faith in education, while just 42% believe in luck.

When it comes to luck, timing is always key. So, is there any scientific proof of real luck? It turns out… there is! Luck has been studied around the world by psychologists for many years. The research found that those people who consider themselves lucky have a distinct set of habits and attitudes that distinguish them from those who consider themselves unlucky. And guess what? Those habits and attitudes of the lucky closely reflect the self-made millionaire habits and attitudes.

It turns out that building your wealth and building your luck are roughly the same thing. They support each other in a virtuous cycle that can be seen when looking at the life-habits of such “lucky” people. As an entrepreneur, everyone hopes that they’ll get “lucky” with their new venture. For those seeking that luck and/or wealth we thought we’d share the five most direct ways you can start on your path toward getting luckier–and wealthier!

Lucky people and wealthy people both commit to their goals and make their own luck in the process. Having a specific objective makes it easier to recognize a “lucky” opportunity when it comes your way because luck always favors a prepared mind.

On the other hand, if you hedge your bets on a disparate set of goals, you can end up feeling lost and unlucky. As the ancient saying goes, “For a ship without a destination, there is no favorable wind.” As you narrow your goals, look for things that you are passionate about.

The lucky and the wealthy go at their objectives full bore, with a positive, winning attitude, and in doing so, they maximize their abilities to profit from chance. Take for example, the role of managing or setting up your business contracts. The most skilled and successful negotiators are always those who investigate the other side’s positions the most thoroughly.

The better prepared you are in any business dealing, the more ready you are to deal with bad surprises that a less-prepared person might deem as “bad luck.” When you look for opportunities that you are truly interested in, doing some extra research to prepare yourself will be more enjoyable rather than an obligation that can be easily thrown to the side.

If you associate with people who consider themselves lucky, studies show your luck will improve. Friend-of-a-friend connections often produce opportunities for successful people that appear to be lucky when they are, in fact, the result of good network design. When researching self-made millionaires, studies found a common denominator of having smaller and tighter professional networks comprised of highly-networked people whom they know very well, and represent a wide range of fields. Develop a network of that kind, seeded with “connector” personalities who are familiar with you and your goals, and you will see your “lucky” opportunities multiply. If you don’t have any “connector” personalities among your friends or acquaintances,  you will need to follow a plan.

When starting a business, this plan could be a powerful “make or break” moment when choosing between a franchise or starting an independent operation. High quality franchisors will offer more than a network of fellow franchisees but will also provide you with a customized strategic marketing plan to help build your business on a foundation of success.

Super-successful people consider their ability to work doing the things they are skilled at as a major contributing factor to their success. Not coincidentally, playing to your strengths is also how you develop such deep expertise in your work that you can pick up on patterns others don’t see. Having this strength makes you more likely to trust your gut in decision-making. Both are defining traits of lucky people! Knowing what you want to do is not only a strength, it is a success factor.

The two most impressive findings that these studies have revealed is how deeply the super-successful believe in the benefits of failure and persistence. Self-made millionaires, unlike the middle-class, go right back at the things they fail at and are determined to learn from their mistakes. Surveys of lucky people show similar traits. Lucky people say they see the positive sides of their misfortunes, don’t dwell on the ill effects, and take corrective steps to avoid misfortune in the future.

So, are the super-successful wealthy because they’re lucky, or are they lucky as a result of being so successful? I suspect most would respond to this question with “Yes.”

Wealth and luck seem inseparable, and the news that you can do something about both of them should make you feel lucky indeed!

 


To learn more about franchise opportunities with High Touch High Tech, visit us online at ScienceMadeFunFranchise.net.

High Touch High Tech is the leader in innovative hands-on science and nature experiences for children, serving over 4 million children annually with 27 franchise locations across the United States, Canada, Turkey, Singapore and South Korea.