Posts Tagged ‘franchisee’



Starting a Franchise: Buy New or Established?

If you’re looking for a great launch pad to owning a small business, a franchise can be an ideal place to blast off. We’ll help you reduce the hemming and hawing over whether to buy a new or existing franchise. Becoming a franchisee can be a great path to entrepreneurship. Franchisees leverage the strength of [...]

Should I Use A Franchise Broker?

As an entrepreneur looking to purchase a franchise, it can be overwhelming to wade through the sheer number of franchise opportunities eager to welcome you into their system. Where do you start? How much will it cost? Which one do you pick? If you are traveling this road alone, you’ll be challenged to answer these [...]

Franchise SEO Tips

Google Toolbar Find out how well your pages rank on Google with the Google Toolbar. Each page on your site has a Page Rank, which is Google’s way of saying which sites are more likely or less likely to yield useful information. The page rank is used to determine which sites to list highest in [...]

5 Tips for Getting Started with Facebook

Tip 1: Engage Your Target Audience The popularity of a franchisee’s page—and on Facebook it’s all about popularity—will depend on whether or not those who have liked your page are compelled to interact with it.   The level of interaction, or as Facebook terms it, “engagement”, will determine a franchisee’s placement on the news feeds [...]

Trends in Franchising

Trends in Franchising Trends in franchising are ever evolving as the economy ebbs and flows. As a franchisor, you need to keep your opportunity relevant to the demands of consumers while also remaining an attractive option for prospective franchisees. It is critical that you keep your fingers on the pulse of what drives customers to [...]

Best Use of Franchisee Email Marketing

Maintain Brand Integrity One of the main reasons to buy a franchise instead of starting an independent business is that you benefit from the widespread brand recognition built by your franchise.  The sheer number of geographically distributed franchisees in a franchise system exerts an enormous influence on consumers.  When planning your email marketing campaign, it is [...]

What is a Franchise?

What Is A Franchise? You’re ready to break-out on your own and be your own boss. The question is, should you start your own business or invest in a franchise? You know what you’re good at and what you enjoy doing, but does that automatically translate into a business concept; a business concept that will [...]