Archive for the ‘Messaging’ Category



Happy 25th Anniversary to High Touch High Tech of Atlanta!

Happy 25th Anniversary to the High Touch High Tech of Atlanta Franchise!     To celebrate this anniversary we sat down with Helene Nelms to ask her a few questions about her time with HTHT ATL and her advice to anyone looking to invest in a HTHT Franchise! What made you want to buy a […]

How To Write Your Business’s Story

In a lot of ways, people don’t buy products anymore — they buy your story. That means companies must constantly refine and redefine their stories and present them in innovative ways. A brand story envelops your mission as a company, your culture and your history: How did you get started? Why do you do what […]