Author Archive
How to Choose the Right Franchise Location
Franchising can certainly be less risky than starting your own business from scratch. The franchisor has already done a lot of the work for you: they’ve created a strong business plan and they’ve built strong brand name recognition. Before you can capitalize on their good work, though, you first have to figure out precisely where [...]
Everybody uses email. Now use it right.
Email has been an indispensable service for franchises even before the invention of the web. All franchises use it and will use it for the foreseeable future. Email workflow sits at the center of the franchise office’s productivity; the more each franchise employee gets out of email, the more productive the entire franchise will be. [...]
Franchisee Technology Wish List
Even the most technology resistant among us are coming to realize, through constant bombardment by its bombs of influence, that the explosion of technology has become one of the most important factors to success in business. Franchisees will benefit greatly from association with a franchisor who leverages technology to maximum effect. Here’s are several franchise-crucial web [...]
Franchisee Screen Sharing with join.me
A free tool has emerged that can be used for a wide range of franchise communcations, including rich interactions for marketing support and technology support. Join.me is compatible with all recent versions on Mac and Windows platforms. Up to 10 participants can join a franchise or franchisee hosted conference held on any users computer using the [...]
Delicious Bookmark Sharing for Franchises
In 2011 Steve Chen and Chad Hurley, the creators of YouTube, purchased the already popular social bookmarking site delicious.com with plans to transform it into a social bookmarking destination using the same talents that enabled them to sell their last creation to Google for 1.65 billion dollars. Social bookmarking is a simple and powerful way for franchises [...]
Facebook Ad Targeting for Franchises
Franchises which draw their consumer base from specific demographics will get all the traditional benefits of Pay Per Click (PPC) advertising with facebook ads while keeping costs low. You are able to choose the location, gender, age, likes and interests, relationship status, workplace and education of your target audience. Since your ad will only be [...]
6 Facts on Starting a Franchise Business
Thousands of people are getting involved with franchises. If you’re thinking about becoming one of the many franchise owners, there are 6 facts to know before you jump in: 1. Franchising opportunities are everywhere When most people think franchising, they think fast food, but virtually every industry has begun offering franchise opportunities. Whether your passion [...]
The Must of Social Marketing
Playing Along Like it or not, the web is a world of appearance and trends wielding enormous and growing influence on what we consume, with social marketing riding the crest of this wave. The way to set your franchise business apart from competing interests is not to stay home. Join the pack and get in [...]
eLearning Brothers Celebrates Science Made FUN! Kids
Elearning Brothers, designers of Flash game templates for education, recently featured games from ScienceMadeFunKIDS.net on their design blog. Since the games were crafted by High Touch High Tech (ht2) using eLearning Brothers’ templates, the recent launch of ScienceMadeFunKIDS.net presents a rich opportunity to celebrate the work of both companies. Please share in our celebration by [...]
Content Management and Franchisee Sites
So you’re looking to buy a business, and you’re keen on joining a franchise because you understand that a huge share of the work will already be done for you. Smart move. And now you’re considering what franchise to join and looking for those which will make it easy to design and build your web [...]